Scott O Hirsch: The Importance of AI in Data Compilation

Scott O Hirsch is the former CMO of Seisint and a master at leveraging data for marketing efforts. When it comes to artificial intelligence (AI), Hirsch has seen firsthand how this tool can help professionals understand their demographic at a deeper level. Trying to decide how to communicate with people is difficult without having all the facts in hand, but AI can be the key to discovering the most effective ways to adjust your messaging. Learn more at http://scotthirsch.com/.